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Power Positioning Exercise: Can you think of a few viral-like positions (intentional or not) that help reinforce Mountain Dew's Code Red brand? Hint: One deals with extreme heathumidity advisories within U.S. Cities & States that have extreme summer temperatures.

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Focused Impact Media Group specializes in integrated marketing communications. We are skilled at optimizing results by coordinating multiple communication channels into a highly focused-impact that enhances brand identity Bryce Love Jersey , positioning and market awareness. For more information visit: .

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Many people online are not using one of the best advertising methods around. I'm talking about offline print advertising. I've been using it since 1998, and I have a secret to share with you. Over 60% of my online business comes from offline print advertising. I know that 60% sounds very high, but it's because I use offline print advertising as my main advertising method.


Before we go any further, I'd first like to tell you to not give up on your online advertising methods. You just need to learn to use online and offline advertising methods together.


Here is how I used offline print advertising to drive people to a struggling ?name squeeze? page.


I know that many of you are frustrated with your online advertising methods. Email advertising Terry McLaurin Jersey , PPC advertising, website advertising, and the like can all be very over whelming. A few years ago when I was new to Internet marketing, I tried everything under the sun to get people to a ?name squeeze? page I had built to promote a product. I finally decided to go back to what I knew worked. Offline print advertising!

ueeze? page. I opened up Microsoft Publisher (All it is Montez Sweat Jersey , is a word processor program.) and pasted all of my copy from my ?name squeeze? page into Publisher. I took the ad copy and made it into a full page (8x11) ad. It's very easy to do, so don't let this part scare you.


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